Author: Jess Hartjes
World Water Day: An Indigenous Perspective
A message is given that the time to grow, compete, and lead on the global stage is now. Canada needs future-shaping industries with bold ambition to carry growth forward.
March 22nd is World Water Day. A day to reflect on the importance of water. A challenge for humans today on a global stage is the growing awareness of the need for the caring of the earth, water, and repair of the environmental damage.
The spring equinox just occurred on March 20th. The spring equinox was the official new year for many global cultures around the world, including the Algonkian tribes in the northeast of Turtle Island (North America today). It is a day of balance, whereby, with the line up of the sun and moon, there is an equal amount of daylight and darkness. The return of the longer light of the sun to make things grow.
The moon controls the waters, including the tides. It represents the female water teachings connected to the carrying of water in the womb that brings new life. The sun is fire energy, which is represented by the male. In the culture, women are considered the “keepers of the waters” and men the “keepers of the fire.” The contrast is important in bringing in and sustaining new life. Similar to the sun and moon cycles impacting the Earth.
To many Indigenous nations, the earth is considered a living entity, and instructions were given in the caretaking of the land and its richness through oral history. Today, this is known as traditional knowledge. An example of this understanding is that the rivers and streams were seen as the veins of earth, like the human body. The human body is made up of about 70 percent water. Interestingly, about 71 percent of the earth’s surface is also water covered. The oceans hold about 96.5 percent of all Earth’s water, leaving only 3.5% freshwater globally. Utmost care is needed in preserving this resource.
The ancestors foretold that humans will be at a crossroads in the caretaking of the earth. That water would someday be for sale and not everyone will have a right to safe water.
As the Elders would remind the people in gatherings in the past: “We are here for future generations and it is not only human nations but also the animal nations, the winged nations, the ones that swim nations, the plant nations, the minerals, etc.”
With the need for industry to grow, compete, and lead on the global stage, we need to include the rising challenge of reparation and preservation of water for earth’s balance with this growth. A challenge to be seen not as a burden but an opportunity for innovative growth.
By: Elder Verna McGregor, Kitigan Zibi Anishinabeg First Nation
The Marine Dual-use Innovation Opportunity
If you can prove your tech works in real marine operations, you have a foundation for a global business.
The ocean is harsh. That’s why marine innovation can move into defence faster
Canada is a maritime nation bordered by three oceans and shaped by long coastlines, busy ports, and Northern waters that demand competence, not hype.
I started my career as a Naval Engineering Officer in the Royal Canadian Navy and later became an entrepreneur. Those two worlds taught me the same lesson: the marine environment is unforgiving, and it quickly shows you what’s real. Salt, cold, corrosion, vibration, and intermittent connectivity pose significant challenges to innovation, so if your technology works both offshore and on the waterfront, you’ve already passed a test most sectors never face.
That’s why many ocean-tech companies are closer to defence relevance than they think. And because marine operations generate huge volumes of sensor and operational data, AI is moving from a nice-to-have to an operational advantage.
Why this matters now for Canada
Canada’s new Defence Industrial Strategy makes one thing clear: national security and sovereignty aren’t just about what we buy, they’re about the strength of Canadian companies that can design, build, and maintain capability over decades.
From an OSC perspective, this is a meaningful opportunity for the ocean sector. By proving our technology at home, we’re not only serving domestic needs, but we’re also building strong foundations for Canadian marine products and services to compete in allied markets where reliability matters more than hype. If you have traction in the commercial marine space, you already have one of the most credible “business cards” in the world.
“Ocean-ready” is more than a slogan
Defence doesn’t just need clever ideas; it needs gear that won’t quit when conditions become tough. Defence needs systems that are:
- Reliable: systems that keep working in harsh conditions and still perform after months of real operations, not just during a controlled demo.
- Sustainable: tools that can be maintained with practical spares, documentation, and trained hands, so they can be deployed repeatedly at scale, especially in remote and harsh environments.
- Secure & interoperable: It must work with other systems and stay protected against cyber threats.
- Scalable: It needs to graduate from a “one-off success” to something we can roll out reliably, and repeatedly, without reinventing the system each time.
In plain terms: the marine environment is a built-in stress test. If you’re selling to ports, subsea companies, or coastal monitoring, you’re already being measured against these realities. Marine customers have near-zero tolerance for downtime, which is a mindset that translates well to national security.
AI at the edge: because the middle of the ocean has no cloud
We’re drowning in data but starving for insight. Modern maritime operations generate massive amounts of data, including radar, AIS, imagery, acoustics, telemetry, weather, and more. The challenge isn’t a lack of data, but how quickly we can interpret that data to assess what is happening.
In a high-stakes environment, an operator doesn’t need a raw data dump, they need a prioritized picture and confidence they can act on. This is where AI fits. Across the OSC ecosystem, we are seeing AI move to the edge, meaning it’s running directly on the ship or buoy rather than waiting for a satellite link to a server on land.
That “data-to-decision” speed is critical. Whether you’re optimizing commercial operations or maintaining awareness of unidentified activity in remote waters, the goal is the same: move from raw data to confident action before the window closes. In defence contexts, that speed must come with clear human oversight, traceability, and secure data handling.
The barrier: technology versus translation
The question now is: why don’t we see more ocean innovation quickly flowing into defence? It’s because “dual-use” isn’t just a label; it’s a translation job.
Marine innovators often hit the same walls:
- The language: requirements, compliance, and risk frameworks can feel like a foreign dialect.
- The timeline: defence procurement cycles can be longer than commercial cycles, so you need a plan that keeps revenue moving while you qualify.
- The trust gap: defence will ask where your data came from, how your models behave in mission-critical edge cases, and how humans remain in control.
None of these are insurmountable, but they can be hard to navigate alone, especially for SMEs with limited resources. It’s possible to board a moving ship in a swell, but it’s much easier with pilotage.
Sovereignty is about people, not just geography
If Canada is serious about sovereignty “coast to coast to coast,” then Indigenous and Inuit participation needs to be treated as foundational and not an afterthought.
Canada’s defence direction emphasizes stronger partnerships in the North. In practice, this means building programs that respect community priorities and create local capacity. A system is only truly “defence-ready” if the people living in the region are part of the leadership, the training, and the long-term support model. That means creating practical pathways to training, employment, local operations roles, and durable support capacity.
How OSC can help
OSC’s role is to help Canada’s ocean innovators prosper. For companies that decide defence is a sector they would like to explore, OSC will continue to develop programming and pathways that make that exploration more practical and more likely to succeed, without losing sight of commercial realities.
OSC’s support can include ecosystem orientation, translation support, and connection to partners who can help with validation, integration, and scaling. This includes ensuring Indigenous and Inuit partners help shape the solutions and bring local knowledge into how systems are designed, tested, deployed, and supported coast to coast to coast.
If defence is on your horizon, don’t wait for a perfect RFP. Document your “salt-water proof,” identify your top readiness gaps (security, integration, supportability), and be ready to engage. OSC will continue to develop programming to help members translate commercial traction into defence relevance and help connections with partners who can validate and scale.
By: James Craig, Chief Development Officer, Canada’s Ocean Supercluster
AI and Quantum at Sea: Canada’s Ocean Opportunity
I recently explored why ocean observation underpins a strong ocean economy. With advances from seabed mapping to real time sensors, we’re seeing the ocean in ways that were unimaginable a few years ago. But observation is only the start. AI and quantum technologies are reshaping decision‑making at sea, and this is Canada’s moment to lead.
The Ocean as a Living Data Layer
Our ocean is becoming increasingly digitized. Sensors are now deployed on vessels, autonomous drones, buoys, and underwater platforms. Low-cost satellites are multiplying the scale and fidelity of Earth observation. For the first time, we’re generating meaningful ocean data at a scale that AI systems can use.
Historically, lack of usable data has been one of the biggest barriers to applying AI in the ocean. Now the challenge is how we structure, share, and act on that data, particularly in real time, in extreme conditions, and across jurisdictions.
From Algorithms to Action: AI in Ocean Applications
AI in ocean isn’t just about building a good model. It’s about sustaining intelligent systems in remote, disconnected, and unpredictable environments. What does that unlock?
- Smarter weather prediction to improve safety and operations, from ship routing to offshore wind optimization.
- Autonomous inspection of vessels, subsea cables, and offshore platforms using drones paired with agentic AI.
- Adaptive digital twins that update with real time data to forecast biodiversity shifts, support stock assessments, and guide infrastructure planning.
- Smarter resource management, from monitoring protected areas and detecting illegal fishing to enabling selective gear that reduces bycatch.
We’ve also seen tangible commercial results. ThisFish, an early Ocean Supercluster investment, has boosted efficiency in fish processing through automated quality inspection, proving AI can drive both sustainability and profitability. As well, OnDeck AI, once a $10,000 Ocean Idea Challenge winner, is now emerging as a leader in marine object identification for defence, showing how small AI bets can scale into major outcomes with the right ecosystem.
Ocean Expert Knowledge Important for AI Founders
Building AI for the ocean isn’t like building for fintech or e‑commerce. The ocean is open, unpredictable, and interconnected; it ignores borders and bandwidth limits. To accelerate ocean intelligence, we need to design with those realities in mind.
Some things AI innovators should consider:
- The ocean moves in seasons. Missing a weather window can delay your testing by a year. Seasonality affects everything from data collection to validation and deployment.
- You’re operating in a contested, regulated space. From Indigenous data sovereignty to international maritime law, AI tools need to be designed with permission, security, and compliance in mind.
- Context matters. A model trained in the Pacific might underperform in the Arctic. AI systems must adapt to local conditions and evolving baselines.
- Many ocean tech projects still stall between research and real-world deployment. There is still work to do to develop paths from pilot to product, including investments in market validation, procurement pathways, and deployment infrastructure.
- Collaboration: success in ocean AI means working across sectors, engineers, Indigenous leaders, regulators, and researchers. Building trust across these communities is just as important as technical performance.
- Designing with AI ethics at the core: respecting data sovereignty, minimizing environmental impact, and ensuring autonomous systems act responsibly. Ethics also means inclusion: rural, remote, and Indigenous communities must have the tools, training, and insights to benefit from ocean innovation, not just experience its effects.
AI Ocean Projects to Watch
Canada’s Ocean Supercluster has co-funded over 150 projects, half of which now feature AI.
- Forecast AI: A $4.5M project led by MarineLabs to deliver hyper-local marine weather forecasts using AI, improving safety and operational planning for maritime operators.
- Oceanic Digital Twin Maritime Autonomy: A $6M initiative blending digital twins with autonomous maritime systems to increase efficiency, develop predictive maintenance algorithms and support next-generation communications frameworks.
- Enhanced Aquaculture Health Monitoring: A $5.9M AI-driven initiative to track fish health in real time and reduce stock losses, helping future-proof global food supply.
- Maritime Emergency Response System (MERS): A $1.4M AI system to enhance Canada’s ability to respond to maritime incidents with real time data and decision support.
- Environmental Genomics for Aquaculture: A $2.9M project leveraging AI to interpret eDNA for improved pathogen detection and environmental performance in salmon aquaculture.
- Smart Hook: A $4M project to build an autonomous recovery system for underwater assets, merging robotics and AI to tackle one of ocean tech’s most operationally difficult problems.
These are commercial-scale projects built with partners, co-investment from industry, and global applicability.
The Quantum Multiplier
Quantum computing could dramatically accelerate what’s possible (see the Canadian National Quantum Strategy). Optimizing marine logistics, simulating ocean-climate interactions, managing high-volume sensor data – these are computationally intensive problems that could be ideally suited to quantum computing as capabilities mature.
Combine quantum with autonomous systems and real time analytics, and we move from reactive to predictive ocean intelligence.
Canada’s Moment: A Leadership Opportunity in Ocean Intelligence
Canada has the world’s longest coastline, vast ocean territory, and strong AI and quantum ecosystems, but these strengths are still too often siloed. Ocean innovators rarely connect with quantum labs, AI founders don’t know the ocean’s urgent challenges, and investors haven’t yet recognized the ocean economy as a major data and intelligence frontier.
It’s also a key moment for dual‑use ocean technologies, where civilian, environmental, and defense needs converge in areas like surveillance, maritime awareness, and autonomous systems. Canada’s reputation for trusted, secure, and resilient tech gives it an edge.
The task now is to build the bridges, linking people, platforms, and capital, so Canada doesn’t just participate in this convergence but helps lead it globally.
A Call to Investors: This Is the Next Frontier
Canada has a generational opportunity to lead in ocean intelligence. With world‑class AI and quantum talent, rapidly expanding ocean datasets, and one of the planet’s most complex marine environments, including an Arctic coastline that spans nearly half the country, we’re positioned to turn this advantage into a global export.
But we need to move quickly and responsibly. For AI and deep‑tech investors, the next frontier isn’t land or space, it’s the ocean.
By: Kendra MacDonald, Chief Executive Officer, Canada’s Ocean Supercluster
mCDR: A Potential Billion Dollar Asset for Canada’s Climate Competitiveness
The ocean plays a central role in regulating the climate globally. It is the largest carbon storage sink on Earth, stores 45 times more carbon than the atmosphere, and 20 times more than land plants and soil combined. The ocean has already absorbed 40 per cent of fossil fuel emissions and 90 per cent of excess heat, and is continuing to absorb 30 per cent of excess carbon dioxide emissions annually.
This is what marine carbon dioxide removal (mCDR) entails. It is a suite of methods that either amplify or accelerate the ocean’s natural processes – be it biological, physical, or chemical, to reduce carbon in the atmosphere and safely store it in the ocean. Examples of mCDR approaches include ocean alkalinity enhancement, iron fertilization, artificial downwelling and upwelling, and electrochemical techniques.
It won’t come as a surprise that Canada – with the largest coastline in the world, a deep pedigree in ocean science, research, and technology development, mature marine infrastructure, and a vibrant innovation ecosystem – is well positioned to harness the potential of mCDR. But what is the opportunity? That is the question that a recent study led by Canada’s Ocean Supercluster and co-funded by a consortium of organizations across Canada, answers.
The opportunity comes from two levers: climate change mitigation and economic growth.
Climate Change Mitigation
The study estimates that mCDR has the potential to remove 130 metric tons of carbon from the atmosphere per year by 2050. To put this number into context, it represents about 15 per cent of Canada’s current carbon emissions, and 40 per cent of durable carbon removal capacity that Canada will need to be in line with the Paris Agreement’s 1.5-degree goal. In addition, if removals are allowed to be included in Nationally Determined Contributions (NDCs) – that is, commitments made by Canada to reduce greenhouse gas emissions – then mCDR can significantly help Canada meet those commitments. Beyond emission reductions, some mCDR approaches could also help Canada realize other benefits, such as reduction in acidification of its oceans, protecting marine habitats, and supporting coastal resiliency.
Thus, mCDR can significantly help Canada with its climate mitigation goals by reducing net emissions, developing scaled carbon removal capacity, meeting its international climate commitments, and significantly aiding Canada’s transition to a low carbon economy.
Economic Growth
mCDR also offers a meaningful contribution to Canada’s economic growth prospects via job creation, GDP growth, capital investment, and transitioning of workforce. The study estimates that by 2050 mCDR could:
- Create 90,000 new direct permanent jobs across Canada, with indirect job creation likely double of that – this amounts to about a third of Canada’s current total employment in the cleantech sector;
- Increase Canada’s GDP by $16B – about a third of Canada’s current ocean economy;
- Attract upwards of $30B of domestic and foreign capital investment; and
- Contribute to the creation of new investment and export opportunities.
To put the economic projections of mCDR into perspective, Canada’s electricity utility sector currently employs approximately 100,000 people throughout Canada, attracts more than $22 billion in capital investment, and contributes $35 billion to Canada’s GDP – numbers similar to mCDR projections for 2050. Thus, the mCDR sector in Canada in 2050 could be as big as the electricity utility sector is today.
In short, mCDR is not only well-aligned for Canada, but can also significantly contribute to Canada’s strategic objectives of climate competitiveness, transition to a low carbon economy, and economic growth, and should be actively nurtured in a responsible and equitable manner.
mCDR is still in its nascent stage and requires catalytic action from government, private sector, and communities to transform Canada’s starting advantage to be a global leader in mCDR into a lasting advantage.
By: Akash Rastogi, Chief Capital Strategy Officer, Canada’s Ocean Supercluster
Canada’s Ocean Economy: A National Asset Driving Growth and Innovation
Last week in Ottawa, during Ocean Week on the Hill, Canada’s Ocean Supercluster’s Board and Senior Leaders met with more than 50 officials from across eight different departments with the message that Canada’s ocean economy is building tremendous momentum with the opportunity to achieve a bold, 5X growth Ambition by 2035. With a membership of almost 1,000 from across the country, we spoke of the cluster and the broader Canadian ocean network as a national asset and framework from which we can work together to help deliver on Government’s key priorities.
Turning Investment into Impact
Since its inception, the OSC has been advancing a vision of a digital, sustainable, and globally competitive ocean economy. With just over $200 million in OSC ocean innovation project investments to March 2025, the cluster has co-invested alongside industry in close to 150 collaborative projects and has ultimately accelerated the development of more than 300 new ocean products and processes to sell to the world.
A recent economic report by Mansfield Consulting highlights the impact of OSC’s activities and investment with industry to March 2025. The study found that every dollar invested through the Ocean Supercluster generates more than five times its value in GDP contribution, underscoring the long-term economic and societal benefits of building a world-class ocean innovation ecosystem.
Delivering Economic Growth Across Canada
The economic impacts of OSC’s work to March 2025 includes:
- $1.7 billion in total economic output
- $1 billion in GDP contribution
- Nearly $748 million in total labour income
- Close to 10,000 jobs created
- $286 million in total tax revenues generated
- $295 million in follow-on investment raised
These numbers reflect more than financial returns; they represent new companies formed, new technologies brought to market, and a growing community of innovators creating sustainable prosperity through ocean opportunities. Through work of the OSC, 200 new ocean companies have been created, and 85 million people have learned more about the significance of the ocean economy through marketing campaigns.
Canada’s Ocean Moment
As Canada focuses on diversification of global partnerships, expanded market opportunities for made in Canada products and services, increased focus on defence and dual use opportunities, climate adaptation and resiliency, and meeting the moment in the transition of energy, food security, arctic activity and building a stronger economy and thriving communities for the future, we know this moment is also Canada’s ocean moment.
As the Government of Canada prepares to deliver strategies focused on AI, industrial defence, trade diversification, and climate competitiveness in the months to come, it is our ocean and Canada’s Ocean Supercluster that is at the ready to help mobilize, accelerate, and realize some of the most important opportunities of our time.
By: Nancy Andrews, Chief Engagement and Communications Officer, Canada’s Ocean Supercluster
Defending Canada – Where Ocean Capability Runs Deep

Defending Canada – Where Ocean Capability Runs Deep
When Canadians think about defence, they may think of military interventions, unfought battles, or continental security. But Canada’s new Defence Industrial Strategy (DIS) is about something bigger. It is about prosperity, economic development, jobs, and security. And, at its heart, Canada’s national sovereignty and a transformational shift in how we approach it.
As an ocean nation with the world’s longest coastline with thousands of companies and world-leading research institutions, our country’s ocean sector is robust and capable, poised for rapid growth, and at the centre of Canada’s national security future. Canada’s new DIS has a core message centred around building and retaining critical defence capabilities domestically. What is less widely recognized is how many of those capabilities are ocean technologies and the dual-use opportunities that already exist throughout the country.
Marine sensing systems, autonomous vessels, Arctic surveillance infrastructure, shipbuilding capacity, and AI-enabled data platforms are all identified as priority areas for sovereign development. These are not abstract defence categories. They represent the operational backbone of how Canada understands what’s happening in its waters, maintains northern presence, protects supply chains, and responds to emerging geopolitical pressures.
Ocean technology is no longer a niche sector. It is critical to our sovereignty.
Canada’s ability to monitor its three coasts, offshore infrastructure, shipping routes, fisheries, and northern passages depends increasingly on integrated ocean sensing networks and real-time data analytics. Satellites alone cannot provide this visibility. Ongoing maritime awareness requires sensor platforms in the water, autonomous monitoring systems, and AI tools capable of processing massive environmental and operational datasets.
Canada already possesses significant expertise in these areas. Across the 1,000-member network of Canada’s Ocean Supercluster from coast-to-coast-to-coast, companies of all sizes are working with academia, community, investors, and governments to develop advanced monitoring systems, environmental intelligence platforms, and autonomous marine vehicles designed for operations in harsh and remote environments and scaling up in the process. As the modernization of defence accelerates, these capabilities will be essential not only for military readiness but also for coast guard operations, environmental protection, and emergency response.
Sovereignty in the Arctic illustrates this most clearly where more reliable infrastructure, situational awareness, resilient logistics, and technologies capable of operating in extreme climate conditions are required. Ice monitoring systems, autonomous navigation tools, remote sensing platforms, and climate-adapted ocean solutions all play a role in maintaining Canada’s operational presence as does meaningful partnership with Indigenous and northern communities, whose knowledge, presence, and stewardship have shaped these regions for generations.
Autonomous and uncrewed systems further demonstrate the shift underway in defence capability. These technologies extend operational reach, reduce risks to workers, and allow ongoing monitoring across vast marine areas at lower cost. For a country responsible for millions of square kilometres of ocean territory, scalable autonomous systems are now a practical necessity.
Artificial Intelligence not only tie these ocean solutions together but it is an area of particular strength for Canada, representing more than 60 per cent of Canada’s Ocean Superclusters project portfolio today. AI now underpins sensor fusion, predictive maintenance for vessels, navigation safety, threat detection, and logistics optimization. Investments in sovereign AI-enabled marine systems deliver benefits beyond defence, supporting fisheries management, marine safety, climate monitoring, and the future of marine shipping. The same technologies that protect national security also strengthen our economic productivity and contribute to a healthier ocean environment.
The “Build, Partner, Buy” framework in the new strategy acknowledges this reality by emphasizing domestic industrial participation in key technology areas. If implemented effectively, this approach can help ensure Canadian firms are not just subcontractors in global programs but contributors to the core design, development, and support of critical systems. This distinction matters. This is not only about owning equipment, it’s about controlling intellectual property, maintaining skilled workforces, sustaining domestic supply chains, and the ability to adapt systems as required.
The Defence Industrial Strategy signals that Ottawa understands this shift. The next step is ensuring procurement decisions, innovation programs, and industrial partnerships consistently reinforce that domestic capability.
Canada’s Ocean Supercluster and its network of ocean innovation hubs across the country has a portfolio of over 150 projects valued at more than $600 million including many with dual-use capabilities ready to be deployed to strengthen our security. This, combined with a shared ambition to grow Canada’s ocean economy to $220 billion through Ambition 2035 puts Canada’s national ocean cluster at the ready to support government defence strategy and accelerating homegrown solutions and capabilities. As a country defined by its oceans, our sovereignty depends on what Canada builds at home.
Canada’s Ocean Supercluster Launches National Research on Perceptions and Pathways to Ocean Careers

For Immediate Release
October 3, 2024
(Ottawa, ON) – Canada’s Ocean Supercluster (OSC) launched a new research report today titled “Careers in an Evolving Ocean Industry: Perceptions of Access and Opportunity Among Youth and Young Professionals.” The report highlights findings from an OSC-commissioned study gauging youth and young professional perceptions and attitudes towards careers in the ocean industry.
The study builds on previous work by SES Workforce Research & Consulting, which looked at self-reported data from youth aged 11-15 from Canada’s maritime provinces. This new study, led by Dr. Sherry Scully, is the first national study of its kind focused on youth aged 18-35.
The global ocean economy is set to outpace the growth of the broader economy by 20 per cent by 2030. Through Ambition 2035, Canada’s Ocean Supercluster, together with the country’s ocean community, have set a five-times growth ambition within the context of this growth, which also represents a further increased demand for talent in ocean.
The report aims to offer insight into how the ocean industry can better attract young, diverse talent, as well as experienced talent with transferrable skills, through gauging youth and young professional perceptions around ocean careers. This includes how perceptions have been shaped by awareness, proximity to the industry, ocean STEM education, and social narrative, and how these variables translate to attracting and discouraging new talent, pathways and barriers to entry, and opportunities for building awareness of ocean careers. The findings will also enable strategies for building the capacity, competency, and flexibility of the ocean workforce.
The report notes that while perceptions of the ocean industry are generally positive, lack of awareness around the full scope of careers available in the ocean sector as well as the pathways to those opportunities is holding back individual interest in an ocean sector career. Further, that awareness is correlated with individual proximity to current ocean industry professionals, which is also a key factor in perceptions of the ocean industry. To that end, there is considerable opportunity to improve awareness and education in ocean sciences, and important considerations for industry when developing attraction and retention strategies given the key drivers identified for how youth and young workers make career choices.
Other key findings include:
- There is a need to build awareness of transferrable skills among both employees and job seekers to attract the cross-disciplinary expertise the industry needs;
- Underrepresented workers reported greater interest in ocean-related careers and more optimism in accessing those careers;
- Responses demonstrate strong optimism that careers in the ocean industry can effectuate positive environmental change, and that it is not solely focused on harvesting natural resources;
- The declared highest-ranking drivers were found to be: providing financial security and stability, having a career that is personally interesting, and contributing to a sustainable future.
Canada’s Ocean Supercluster has released the report publicly today to share insights and help inform the workforce development activity happening in ocean amongst members and partners across the country. Read the full report here.
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Media Contacts
Nancy Andrews
Canada’s Ocean Supercluster
nancy.andrews@oceansupercluster.ca
About Canada’s Ocean Supercluster
Canada’s Ocean Supercluster accelerates the development and commercialization of made-in-Canada ocean solutions in energy transition, food security, future of transport, and climate change while also growing more companies, creating more jobs, and attracting ocean talent. As Canada’s national ocean cluster, the OSC is a convenor of members, partners, and networks and a catalyst for transformative growth that helps build the robust ecosystem needed to help realize Ambition 2035 – a 5X growth potential in ocean in Canada by 2035. To date, the OSC has approved more than 100 projects which will deliver more than 220 new made-in-Canada ocean products, processes, and services to sell to the world. For more information visit oceansupercluster.ca
Quotes
“Canada’s ocean sector has a 5X growth potential that can help transform our economy, creating more good jobs, and positioning Canada as a leader in ocean innovation. We will not achieve that ambition without a well-skilled, diverse workforce that is engaged in a broad range of exciting jobs that are needed to support that innovation and growth. We are thrilled to have had the opportunity to partner with Dr. Sherry Scully on this work, recognizing it serves as the foundation we can build strategies and our activities around how to best create awareness, excitement, and pathways to careers in the ocean sector that will attract the talent we need while also removing barriers for under-represented groups who may have not otherwise considered a career in ocean.” – Kendra MacDonald, CEO, Canada’s Ocean Supercluster
“This research is so important as we are competing for talent with every other industry, and we need to understand how we can catch the interest of good talent – how can we make the ocean industry stand out when young people are contemplating which career path to pursue? The timeline for building a talent pipeline is shortening, and it’s not just about building capacity. The ocean industry needs a workforce that is capable, reliable, stable, skilled, diverse, and adaptable. That’s not a small ask – but it is doable.” – Sherry Scully, Director of Workforce Development for The PIER at the Seaport
Canada’s Ocean Supercluster Signs MOU with U.S. National Oceanic and Atmospheric Administration

For Immediate Release
September 26, 2024
(HALIFAX, NS) – During the OCEANS 2024 conference in Halifax, NS, Canada’s Ocean Supercluster (OSC) and the U.S. National Oceanic and Atmospheric Administration’s (NOAA) National Ocean Service (NOS) signed a Memorandum of Understanding (MOU) to formalize their collaboration and advance shared priorities in the sustainable development of the ocean economy.
With shared borders spanning three oceans and the Great Lakes, close collaboration between ocean industries in the U.S. and Canada is imperative. Formalizing the relationship between OSC and NOAA means improving the coordination around joint objectives including convening industry, academia and governments to develop greater connections in both countries, sharing knowledge and technical information, and collectively supporting ocean workforce development.
This partnership will support the sustainable use of ocean resources for economic growth, while contributing to the health of the marine and coastal ecosystem. These joint activities will also work to grow the societal, economic, and environmental benefits of the ocean economy.
Canada’s Ocean Supercluster looks forward to a productive and active partnership with the U.S. National Oceanic and Atmospheric Administration, and the benefits it will yield for the ocean economy and the health of the planet.
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Media Contacts
Nancy Andrews
Canada’s Ocean Supercluster
nancy.andrews@oceansupercluster.ca
About Canada’s Ocean Supercluster
Canada’s Ocean Supercluster accelerates the development and commercialization of made-in-Canada ocean solutions in energy transition, food security, future of transport, and climate change while also growing more companies, creating more jobs, and attracting ocean talent. As Canada’s national ocean cluster, the OSC is a convenor of members, partners, and networks and a catalyst for transformative growth that helps build the robust ecosystem needed to help realize Ambition 2035 – a 5X growth potential in ocean in Canada by 2035. To date, the OSC has approved more than 100 projects which will deliver more than 220 new made-in-Canada ocean products, processes, and services to sell to the world. For more information visit oceansupercluster.ca
About NOAA
Climate, weather, and water affect all life on our ocean planet. NOAA’s mission is to understand and predict our changing environment, from the deep sea to outer space, and to manage and conserve America’s coastal and marine resources. See how NOAA science, services, and stewardship benefit your community: Visit noaa.gov for our latest news and features, and join us on social media.
Quotes
“This memorandum of understanding is an important step in fostering and strengthening collaboration between Canada and the United States in addressing ocean challenges,” says the Honourable François-Philippe Champagne, Minister of Innovation, Science and Industry. “The Ocean Cluster is helping to drive transformative solutions in our oceans, leveraging innovation and working with like-minded countries to build a stronger, more sustainable and more prosperous ocean economy in Canada.”
“From tackling climate challenges to transition of energy to food security to how we move our goods, the ocean is at the heart of addressing some of the biggest shared global challenges we face today, while also creating significant opportunity for workforce development and economic growth in the process,” said Kendra MacDonald, CEO of Canada’s Ocean Supercluster. “Today’s formal agreement between Canada’s Ocean Supercluster and NOAA represents a joint commitment to working together in context of this opportunity, increasing collaboration between Canada and the US in the ocean sector, and outcomes with a greater reach than either partner could achieve alone.”
“We’re excited about this collaboration to join Canada’s Ocean Supercluster in support of the Ocean Enterprise. It’s great to be joining forces across the border with our Canadian colleagues and build upon their proven success working with technology clusters to collectively advance ocean science and technology to meet societal needs.” – Carl Gouldman , NOAA’s U.S. Integrated Ocean Observing System Office Director
The Power of Diversity in Ocean Innovation and Conservation

By: Serena Nguyen (she/her) Founder, CEO & Principal Consultant Evolve Oceans
Earlier this year, I attended several ocean conferences, including the UN Ocean Decade, World Ocean Summit & Expo, H2O, and Oceanfest. While inspiring and insightful for those who could attend, something felt off.
Looking back, I realized that in those events, and the many smaller group discussions with leaders committed to tackling urgent ocean issues, there were very few people who looked like me…few or no other people of colour and limited gender or cultural diversity on stage or in the rooms. We discussed the importance of our ocean and its biodiversity, yet diverse voices, perspectives and experiences were missing from the conversation.
The parallels between human diversity and ocean biodiversity are not just interesting, but crucial. Our ocean, which covers 80% of the planet, is home to countless life forms, many of which are yet to be discovered. The diversity of these life forms is vital for climate regulation, food security, and oxygen production. However, as we face threats like climate change, overfishing, pollution, and habitat destruction, it’s clear that we need to do more. We need to fully integrate the diversity of human perspectives, knowledge, and cultural practices to develop effective solutions to protect our ocean.
For example, generations of Indigenous Peoples and coastal communities have developed a deep, long-standing connection to the ocean. Their traditional knowledge and sustainable practices have preserved marine ecosystems for millennia. The Maori in New Zealand and Indigenous Peoples in the Pacific Northwest have managed their coastal resources sustainably, maintaining healthy fish populations and habitats. A 2021 UN report noted that Indigenous Peoples manage or hold tenure over 25% of the world’s land surface, supporting 80% of global biodiversity. Despite their invaluable contributions, these communities are often marginalized in ocean conservation, science, and policy.
To make meaningful progress in our efforts to grow, innovate, and protect ocean health and the blue economy, we must break out of our echo chambers and include more diverse experiences, skills, and perspectives. This won’t happen so long as I, and others like me, have to push to get into these rooms.
The intersection of human diversity and ocean biodiversity is not just about inclusion but survival. As we face unprecedented environmental challenges, leveraging the full spectrum of human knowledge and experience is crucial for developing sustainable solutions. By valuing and incorporating contributions from all communities and sectors, we can create the solutions needed for more resilient and thriving ecosystems in the ocean and on land.
So, the next time you ask yourself how you can contribute to the ocean, know that your diverse perspective, experiences, and skills can help create the next critical solution needed to protect our ocean and all life on land.
It’s time to bring more diversity into the blue economy. Are you interested in joining me?
Charting a Sustainable Future as We Celebrate Our Partners, Founders and Launch Phase Three of the Ocean Startup Project

By: Dr. Paula Mendonça (she/her) Executive Director, Ocean Startup Project
Our collective vision for Canada’s ocean economy is a bold one; reaching a target of 5x growth by 2035. This will require innovative solutions from companies of every size, including startups who are working to rethink how we can create a more sustainable future. As the Ocean Startup Project launches into Phase Three, we are excited to celebrate our founders’ remarkable achievements and look ahead to the impact emerging companies will have.
It wasn’t long ago that innovation and tech ecosystem leaders from across the Atlantic provinces met to discuss how to best collaborate and support ocean startups. They recognized that generating more ocean technology startups could significantly contribute to Canada’s ocean economy and the broader international blue economy. This understanding combined with a willingness to collaborate led to the Ocean Startup Project’s creation in 2020, launched as an initiative under Canada’s Ocean Supercluster. Our original partners included Genesis in Newfoundland and Labrador, Springboard Atlantic and Invest Nova Scotia (then Innovacorp), Prince Edward Island BioAlliance, New Brunswick Innovation Foundation, Creative Destruction Lab and federal and provincial governments. Our mandate was clear and continues to be: we’re making Canada the best place in the world to start and grow an ocean company.
I was thrilled to be brought into the Project to work with the previous executive director and the team in the early days as new initiatives and programs were rapidly developed and launched (in the midst of a global pandemic nonetheless). Now as the new executive director, I have the pleasure of working even closer with these incredibly knowledgeable individuals who are truly committed to the success of early-stage ocean innovators.
Canada’s ocean startup ecosystem quickly gained impressive momentum and in 2022, we expanded our focus from pan-Atlantic to national to support more ocean innovators across the country. We welcomed new partners, British Columbia-based Centre for Ocean Applied Sustainable Technologies (COAST) and Quebec-based Technopole Maritime du Quebec (TMQ).
We’ve also seen various ocean-focused organizations and hubs emerge across the country. The increasing support for ocean innovation is a strong signal that ocean startups and the sustainable technologies they are developing have an increasingly important role in mitigating the impact of climate change, improving ocean health, and of course, in building Canada’s ocean economy.
We measure our success by the achievements of our startups and in just four years, we have incredible stories from the 184 startup teams we have supported. We’ve seen companies such as On Deck Fisheries (BC), CORSphere (NL), Scient (NS) and Coastal Carbon (ON) use AI for sustainable ocean growth and receive significant Canada’s Ocean Supercluster funding.
Our startups have raised more than $20 million, created more than 375 jobs, participated in various national and international accelerator programs, and emerged as leaders in the ocean sector, inspiring the next generation of ocean startup innovators.
As we look to the future, our vision remains bold: Canada is and will continue to be the best place to start and grow an ocean startup. With the world’s longest coastlines, we have unparalleled access to our beautiful waters. Our partners from across the country are committed to supporting our work and collaborating to create programs and initiatives that ensure our ocean startup ecosystem is connected, thrives and becomes self-sustaining. This will enable us all, around the world, to reap the benefits of the innovative work being done by ocean startups now and in the future.
Thank you to our partners, early-stage founders, and all involved in this journey. Together, we are making waves in the ocean tech industry. Let’s continue to push boundaries and innovate for a sustainable future.